Web Development

From code to conversion.

Hencove Marketing

Wordpress (Custom Theme)
GSAP ScrollTrigger GSAP DrawSVG GSAP MorphSVG GSAP MotionPath SVG.js Custom ACF Blocks Gutenberg Dall-E Figma Blender

Building the new Hencove website was the most fun I've ever had on a site build project. Constructing the SVG animations in the hero sections, the margins, and the column layouts was like exploring jungle without a guide. Building the animations into plugins and custom ACF blocks allowed me to debug quickly and easily, as well as isolate styles and functionality unique to certain components.

Haverford Trust

Wordpress (Avada Theme)
Figma GSAP GSAP ScrollTrigger Custom ACF Blocks

Although I can't take credit for developing the entire site, I am proud and grateful to have contributed to bringing this site to launch and beyond. Our web development team was provided a Figma file that detailed how components, patterns, and layouts should function across breakpoints. Trying to prioritize simplicity in execution, we created over 20 reusable components through Avada's built-in tools and custom code. Due to Avada's limitations, some components were pure SCSS and Javascript, while some were "no-code" solutions.

InterPayments

Wordpress (Custom Theme)
GSAP ScrollTrigger GSAP Gutenberg Figma Custom ACF Blocks

InterPayments was the first site where we deployed a custom Gutenberg-based Wordpress theme that went on to be the foundation for Inbound Health and hencove.com. A custom theme allowed us to implement the design quickly while maximizing customization and flexibility. Additionally, this freed us from relying on a third-party for theme support and gave us ownership over all aspects of content building.

Oyster Farm Productions

Webflow
Lottie

When Oyster Farm went through a rebrand, it gave me an excuse to not only build a new website, but learn a new platform in the process. Coming from Squarespace, Webflow brought so many more options for customization and interactivity. Although the migration was put on hold, I look forward to making the switch over complete and not looking back.